The 31st edition of Infarma opened in Barcelona on 19 March. For three days, Barcelona was the pharma hub of Europe, drawing over 380 pharmacies and laboratories.
There has always been a place for charity initiatives at Infarma through the presence and testimonies of industry NGOs. But since 2016, the pharma sector’s social commitment to this European event has taken a more institutional approach with the Infarma Solidarity initiative, and the idea is to make it a fixture of the conference.
It was in this context that MartiDerm’s Corporate Social Responsibility area found an opening and was able to showcase the charity work we did throughout 2018: we are engaging in a growing number of projects and developing our international profile.
Below are the different solidarity actions we carried out last year across Spain:
We went global in 2018 by implementing the following initiatives:
We expanded our charity area’s social investment criteria to reach out to more people. Since 2018 we have grown not only through charity product sales but also whenever the MartiDerm team grows, as the company makes a donation to the charity initiatives with each new recruitment.